An innovative, passionate and pragmatic commercial marketing professional, driven by identifying opportunity, devising strategies and delivering results (ATL/BTL/POS/Digital/new product development from concept to launch). Experienced senior operator, able to develop and drive both strategic and tactical customer-centric profitable solutions in complex businesses. Ability to develop teams, engage key stakeholders and create new propositions to drive change and market-leading performance. Recognised for excelling in managing complexity and driving change at pace.